Tuesday, November 1st
9:00 am - 10:00 am
*In Person Audience Only

Well Rounded Corporate Fundraising Strategies

Hear how a well-rounded corporate presentation and ask can be leveraged to increase giving. Explore how building relationships and learning donor intent can lead to an increase in major gifts, in-kind, and local, regional, and National support.

Facilitated by: 
Flo Bryan, Make-A-Wish America
Colleen Lee, Make-A-Wish Metro New York and Western New York

Diverse Content and Storytelling

This session will address the challenges some face around collecting content and engaging diverse wish families. It will provide an opportunity to brainstorm and share best practices as to how best to strengthen relationships with diverse communities, better understand why this is a hurdle in some markets and provide tangible strategies to address barriers to engagement. It will also highlight the resources National can provide in sharing diverse content and tips on crafting stories that can speak to these communities.

Facilitated by: 
Sherri Collins, Make-A-Wish Michigan
Rabon McKenzie, Make-A-Wish America

Get to Know Your National Medical Advisory Council (nMAC)

The National Medical Advisory Council (nMAC) provides Make-A-Wish with leadership and guidance on medical issues as they pertain to fulfilling the Foundation’s Mission. It is comprised of leading physicians from various pediatric specialties across the country. But who are they and what motivates them to be an integral part of MAW? We hope you can join us to learn more about your National Medical Advisory Council and National Medical Affairs Team at this session.

Facilitated by: 
Bethaney Kaye, Make-A-Wish America

Using Your Unique Charge+ to Magnetize Your Volunteer Program

The only thing constant in life is change. As difficult and uncomfortable as it can be, it is vital for the survival of our volunteer programs. Learn how leaning into the familiarity of your organization can be your greatest catalyst for change, ultimately helping your chapter stand out from the nonprofit crowd.

Facilitated by: 
Nicole R. Smith, CVA, Back On My Feet

Key Differences in Non-profit Accounting

Required accounting for non-profits can be difficult to explain to donors and board members.  This session will tackle the key differences, including how to identify them, explain them and highlight their meaning for non-accountants.  Topics will include the impact of major gifts and multi-year pledges, sponsorships and program service ratios.

Facilitated by: 
Sarah Zelhart, CPA, CGMA, Make-A-Wish America

Lessons from the Front Lines: Navigating Crisis Situations

You never know when a crisis may hit.  How prepared are you for a wish family taking concerns public?  Do you know what you would do if you were contacted by the media for comment on a complex family situation?  Join peer chapters who have skillfully navigated recent crises to hear what they’ve learned, what they’ll do differently and what they wish they had known before the crisis hit.

Facilitated by: 
Blair Curcie, Make-A-Wish Greater Virginia
Michael Hull, Make-A-Wish Michigan
Kristin Keck, Make-A-Wish America
Jono Smith, Make-A-Wish America